Facebook is the most sought-after social media platform around the globe. And facebook live is a genuine and sociable way to put across key messages to the public. It is a great way to advertise a brand or else you can also look at putting up posters by printing glasgow city centre.
Below mentioned are different ways facebook life can help in advertising the product.
Facebook live is a well-developed platform- This platform gives you the notifications when the page is going to be ‘live’. It also has the capability to enable the page to promote the video which is supposed to go live in advance.
Live video can be saved- The facebook gives the user the option to save it which means that you can play it, later on, to market it further. In addition to this, once the live broadcast is done, the video will change into the standard video just like any other post in facebook page.
Time limit up to 4 hour- The facebook lets the users take a video up to 4 hours of content that is life in the single stream.
More views- The users of the facebook watch the live video more when compared to the saved or pre-recorded video.
Native analytics- The live analytics has been refined further by the facebook so that the user gets more insight into the video stats like peak viewer figures, comments, shares, total reach, etc.
Great interaction– Facebook live interface has the capability to display the comments on the post in real-time which enables the subject of video to interact and communicate with the viewers. The ability to reply to converse and comments at that moment helps in creating a meaningful relationship with the customer.
It comes free of cost- It is a low-cost and refreshing way to connect with the audience.